AI Insights · Timothy · October 2022
Top 5 Social Apps on Android in South America Q3 2022
In Q3 2022, TikTok, Instagram, Facebook Lite, Facebook, and TikTok Lite saw varied performance trends in downloads, revenue, and active users on the Android platform in South America.
The third quarter of 2022 showcased interesting trends for the top social apps on Android in South America. Here’s a detailed look at the performance of TikTok, Instagram, Facebook Lite, Facebook, and TikTok Lite - Save Data.
TikTok from TikTok Pte. Ltd. saw a consistent increase in weekly revenue, peaking at approximately $173K in mid-September. The app's weekly downloads fluctuated, reaching over 1.2M in early September before a slight decline. Weekly active users steadily grew from 81.7M at the beginning of the quarter to 86.8M by the end.
Instagram experienced a more modest revenue trend, with weekly earnings hovering around $4K. Download numbers remained strong, peaking at 928K in early September. Active user numbers remained relatively stable, ending the quarter at 117.4M.
Facebook Lite maintained a steady download rate, with a significant spike to 1.1M in late August. Active users showed a gradual increase, starting the quarter at 36.8M and reaching 38.4M by the end.
Facebook generated consistent weekly revenue, averaging around $45K. Downloads peaked at 991K in late August. Active users saw a fluctuating trend, initially at 127.8M and ending at 125.4M.
TikTok Lite - Save Data saw its weekly downloads peak at 545K in late August. Active users showed a slight decline, ending the quarter at approximately 15.7M.
These insights are derived from Sensor Tower's data, and more detailed analytics can be found on their platform.
